Behind the glitz and glamour of Mumbai lies a dark technological shadow that has begun to haunt artists. Following recent deepfake controversies involving Janhvi Kapoor and Samantha Ruth Prabhu, National Award-winning actress Yami Gautam has strongly reacted to the unchecked use of Artificial Intelligence. In a sharp statement, she asserted that altering her public appearance photographs without consent will not be tolerated.
Yami Gautam's Clear Stand: 'Keep My Photos in Their Original Form'
In a firm post on her official X account, Yami Gautam urged media and social media platforms to refrain from altering or 'enhancing' her public photographs using AI. She emphasized that manipulating anyone's physical appearance using technology without explicit permission is a severe ethical breach. This statement comes at a time when industry stalwarts are openly raising their voices against digital anarchy.
Key Points & Investigation
- Legal Action and Court Rulings: Recently, the Bombay High Court ordered the immediate removal of unauthorized AI-generated deepfakes and content related to Samantha Ruth Prabhu, marking a significant step in protecting celebrity rights.
- 'Chuttamalle' Controversy: A morphed deepfake video featuring Janhvi Kapoor's face from a 'Devara Part 1' song went viral, prompting actor Jr. NTR to warn perpetrators of strict legal consequences.
- Outspoken Industry Voices: Actor Vijay Devarakonda termed such acts as 'digital sexual harassment,' while megastar Chiranjeevi called it a cruel and shameful practice that could target anyone tomorrow.
While AI opens new horizons for creativity, its misuse threatens the dignity of individuals. The united front presented by Yami Gautam and her peers underscores an urgent need for stringent digital ethics and robust laws. As 'thefreelance.in' observes, failing to curb this menace now could soon pose a serious threat to ordinary citizens as well.
